When I heard Eduardo Porter on the Diane Rehm Show, I knew I had to get his book because how people make decisions is an area of fascination to me as a marketer. But when I went to Amazon to look for the The Price of Everything, I was blown away by this trailer. First of all, it’s really well executed. Second, what a great idea in this day of people who don’t read because the internet is rewiring our brains. Watch this fascinating animation.
Patricia | Jan. 7, 2011
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Marketing, advertising, politics, dogs»
“Content drives action.”
— David Meerman Scott, author, The New Rules of Marketing & PR (1961 – )
“When you cannot make up your mind which of two evenly balanced courses of action you should take, choose the bolder.”
— Field Marshal William J. Slim, Governor-General of Australia (1891 – 1970)
“Happiness is dog-shaped, I say.”
— Chapman Pincher, writer (1914 – )
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